Ecommerce Web Development for US Merchants
Shopify, Shopify Plus, WooCommerce, Magento, BigCommerce, and headless commerce — built by an ecommerce web developer team that ships stores indexed by Google on day one and pass a Lighthouse mobile audit before launch.
Custom Ecommerce Web Development That Sells, Not Just Loads
Most US merchants comparing ecommerce web developer options in 2026 face a platform choice — Shopify, WooCommerce, Magento, BigCommerce, or a headless build — and a vendor choice. The platform decision is mostly fixable later; the vendor decision is not. A custom ecommerce web development company that does not measure Core Web Vitals against real-user CrUX data, that ships without product schema, and that excludes ADA compliance from the SOW is not a custom build — it is a template install with a markup.
Our ecommerce engagements default to Shopify for stores under 1,000 SKUs and to WooCommerce or Magento web development services for catalog-heavy or B2B-heavy stores. BigCommerce web development is the right call when API-first SaaS-style merchant tooling matters more than theme ecosystem. Headless Shopify wins above $1M revenue when the marketing front-end deserves a Next.js-style build. We are honest about which platform fits the project; the right answer is rarely whichever platform we ship most.
Every ecommerce build ships with sales-tax integration (Avalara, TaxJar, or platform-native), real payment gateway integration (Stripe, Square, Authorize.net, Braintree, or PayPal), shipping carrier APIs (UPS, USPS, FedEx, ShipStation), and WCAG 2.2 AA accessibility — the latter is a real legal exposure in the US, not an "if budget allows" line item. Our Shopify vs WooCommerce 2026 guide covers the platform decision in detail.
Which Ecommerce Platform Wins for Your Project
Honest platform-by-platform comparison. We ship on all five; the right choice depends on catalog, scale, ops capacity, and growth path.
Shopify
Under 1,000 SKUs, single-channel D2C, fast launch. App ecosystem mature, ops burden lowest. Transaction fees on non-Shopify Payments add up.
Shopify Plus / hire shopify web developer
$1M+ revenue, scripts, custom checkout, B2B catalogs, Launchpad. The Plus features earn the premium.
WooCommerce
Already on WordPress, plugin-heavy ecosystem, full data control. Ops burden higher than Shopify.
Magento web development agency
Catalog-heavy B2B, complex pricing rules, multi-store, multi-currency at scale. Adobe Commerce premium for enterprise.
BigCommerce
API-first SaaS, headless-ready, mid-market enterprise. No transaction fees on any payment provider.
Headless commerce
Shopify Storefront API, BigCommerce headless, or commercetools — paired with Next.js front-end. Maximum performance + design control.
What's Included in Every Ecommerce Build
Custom theme or storefront
Shopify Liquid theme, WooCommerce block-themes, Magento PWA Studio, or Next.js storefront. Designed in Figma at component level.
Product schema
Product, Offer, AggregateRating (real reviews only), BreadcrumbList. Rich Results-validated before launch.
Sales tax integration
TaxJar or Avalara for multi-state. Platform-native for single-state simple operations. Quarterly filing-ready exports.
Payment gateways
Stripe + Apple Pay + Google Pay default. Authorize.net, Braintree, Square, or PayPal where merchant relationship requires.
Shipping carriers
UPS, USPS, FedEx, ShipStation API. Real-time rates at checkout. Order labels printed from the admin.
Inventory + fulfillment
Native platform inventory; or Cin7, TradeGecko, or NetSuite integration for multi-warehouse. Honest about which integrations break first at scale.
ADA / WCAG 2.2 AA
Real US litigation exposure on non-compliant stores. Axe-core in CI plus one manual screen-reader pass before launch.
Email marketing
Klaviyo, Mailchimp, or Brevo integration. Abandoned cart, post-purchase, win-back flows wired during the build.
Site search
Native platform search, Algolia, or Typesense per catalog size. Real autocomplete and filtering tested with real data.
Analytics + attribution
GA4 + Meta Pixel + Google Ads conversion. Server-side via Conversions API where iOS 18+ attribution loss matters.
Migration mapping if existing
URL redirect map preserves SEO. Product import. Customer data import (GDPR-compliant). Order history retention.
Hand-off + training
60-minute training session with your team. Admin walkthrough. Updates documentation.
What Custom Ecommerce Web Development Actually Costs
| Build shape | Starting cost (USD) | Timeline |
|---|---|---|
| Shopify with premium theme + customisation | $2,500 | 3-5 weeks |
| Custom Shopify theme (from blank Figma) | $8,000 | 5-7 weeks |
| Shopify Plus partner build | $15,000 | 6-10 weeks |
| WooCommerce custom build | $4,500 | 5-8 weeks |
| Magento web development services (custom theme) | $18,000 | 8-14 weeks |
| BigCommerce custom build | $8,000 | 5-8 weeks |
| Headless Shopify + Next.js | $18,000 | 8-14 weeks |
| Migration from existing platform | $3,500 | 3-6 weeks (in addition to build) |
Recurring cost after launch: platform fees + transaction fees + apps. Typical SME ecommerce stack is $200-$500/mo all-in.