Selling goods in Northern Ireland. Goods placed on the NI market follow EU product rules. Where mandatory third-party conformity assessment is carried out by a UK-based body, the product must carry the UKNI marking alongside CE; with an EU notified body, CE alone is enough. Product pages for regulated goods (electrical, toys, PPE, machinery) therefore show the right marking and documentation, and we build a product-attribute field for it rather than leaving it to a photo.
Receiving stock from Great Britain. Since 1 May 2025 the Windsor Framework parcel arrangements apply. Parcels to consumers in NI move without individual customs declarations or duty and are not presented to customs; the carrier collects standard consumer data. Parcels to businesses move under the UK Internal Market Scheme, and the sender must tell the carrier whether each parcel is business-to-business or business-to-consumer. A GB supplier shipping to your NI store is in the second category; our checkout and order exports mark the distinction so your carrier gets the right data.
"Not for EU" labelling. Goods moving from GB to retail premises in NI under the Retail Movement Scheme carry "Not for EU" labels in phases: meat (2023), dairy (2024) and, from 1 July 2025, pre-packed fruit and vegetables, fish, eggs, honey, chilled and frozen composite products, pet food and some cut flowers. Only products moving under the scheme need the labels; the official page is silent on direct-to-consumer online sales, so food retailers should take advice before relying on either reading.
Selling into the EU. Invest NI's dual-market-access guidance says NI remains in the EU single market for goods: NI firms face no extra requirements selling into the EU and need no EU authorised representative, and qualifying NI goods have unfettered access to Great Britain. For an NI store that means an EU-facing version of the site (euro pricing, EU delivery options) is a growth lever, not a compliance headache.
